Hi! I’m Haegang.

I’m a social media content producer, videographer, and filmmaker born and raised in Seoul, South Korea, and now based in Atlanta. I’ve spent the past six years working across commercial and branded content, taking projects from concept and production all the way through editing and final delivery.

One thing I love about Korean culture is hae-hak (해학). It’s often translated simply as “humor,” but it’s more than that. It’s the ability to find something warm and laughable in everyday life, with a sense of compassion for everybody involved, even when things aren’t going perfectly. I try to carry that spirit into my work, too. I believe good creative work happens when I approach our colleagues with compassion and leave a little room for humor along the way.

I believe in the power of community. A good story can make people stop, relate, laugh, or feel understood. That’s what keeps me curious about the people behind a brand and the everyday moments that can become meaningful stories.

So here’s me: someone who loves to capture your story, who’s in the spirit of hae-hak, and who would love to be part of your community.

Yes, I am an Oasis fan.